Fruits of Labor

About Us

Meet the Experts Behind Fruits of Labor

Ally Newton, RN, Fruits of Labor team

Ally Newton, RN

Head of Product Development

Ally Newton is one of the innovators behind Fruits of Labor. With a Nursing degree from Brigham Young University and as a mother of almost three, Ally knows the physical demands of late-stage pregnancy intimately. After struggling to consume six sticky dates a day during her own pregnancies, she helped develop a practical solution for modern mothers.

Madison Marriott, JD, Fruits of Labor team

Madison Marriott, JD

Legal & Content Director

Madison Marriott first thought of Fruits of Labor during her second pregnancy, when she struggled to find the time to prepare her daily dates in a palatable way. She became determined to find a way to make date consumption easier for busy women preparing for labor. Madison works as our legal and content director, ensuring our brand communicates with clarity and compliance. With prior experience as an immigration attorney and law clerk to the U.S. Department of Justice in Arizona and Utah, Madison brings a diverse professional background to Fruits of Labor.

James Newton, MD, MS, Fruits of Labor team

James Newton, MD, MS

Chief Medical Advisor

As a pediatrician supporting neonatal transition in the delivery room, Dr. James Newton sees the outcomes of both smooth and complicated labor courses. Specializing in clinical research, Dr. Newton ensures our products are rooted in evidence to safely support your pregnancy journey. With a background in medical innovation and bioengineering from the University of Pittsburgh, he has successfully designed and launched medical products to a global market.

Trace Marriott, CMO, Fruits of Labor team

Trace Marriott, CMO

Chief Marketing Officer

Trace Marriott helps bring our products to market and transforms our scientific formulations into seamless customer experiences. He brings a commitment to genuine, customer-first products and a commitment to improving the labor experience for his wife, Madison, as well as other mothers looking for solutions to date fatigue.